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Mobile Printing Market: Comprehensive Evaluation Of The Market Via In-Depth Qualitative Insights

Mobile printing let end-users print documents when they are in traditional network of away from it The mobile printing enables end-users to print from their devices to any mobile printing application enabled printer located in the office, public print location or at home. Mobile printing is wireless and provides high degree of efficiency to its end-users. It uses 802.11 networking or Bluetooth to communicate and can be used on both local area network (LAN) and wide area network (WAN). Thermal based technology is being used in mobile printing to provide high quality output. There are two types of thermal printing methods which are uses in mobile printing namely direct thermal and thermal transfer. With the help of mobile printing technology the security of the device and system will be enhanced, as an individual is able to set password to prevent unauthorized access, in case of remote printing over internet.. Furthermore, mobile printing reduces need for individual printers on every desk. Thus, helps in reducing overall cost of installing network points and fitting cables.
 
Now a day increase in use of tablet, smartphone or other mobile device is being seen in business operations, which in turn is increasing the demand for mobile printing. Mobile printers are designed for multitasking skills and to improve customer experience, as more products and services are becoming commoditized. These features promote the use of mobile printing solutions and applications. Mobile printing applications and solutions let end-user wirelessly print documents, web pages, photos etc. Printout information is securely sent over the internet when end-user uses phone to print any document or photo, through mobile printing applications, to the target printer
 
The mobile printing market can be segmented into major end-users type. The end-user segment includes retail, offices, hospitality, healthcare, warehousing & distribution and residential. The mobile printing market across the globe is expected to show a substantial growth in CAGR, from 2013 to 2019. There is a significant increase in the mobile printing market due to increased adoption of smart phones and related devices which uses mobile printing applications and solutions.
 
Some of the key drivers of this market include increased flexibility and responsiveness, increase in usage of smart phone and related devices and improvement in financial results, which are the biggest revenue generators for mobile printing market. The key restraint to this market is lack of standardization. Some of the key players in the Mobile Printing Market are Canon, Apple Inc., Hewlett Packard, Samsung, Honeywell International, Xerox, Lexmark, Printeron, Epson and Zebra Technologies among others.
 
Mobile printing offers various benefits such as networking, internet printing, mobility and multifunction. These benefits of mobile printing automatically increase value of service to the end-users. In addition, mobile printing uses wireless technology such as Wi-Fi or Bluetooth and connects multiple users and all of devices without the need of wires. Thus reducing the potential hazards of electrical fires and tripping that come with many wires and cables.

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